In a digital world which often forgets to include our Elders in every new development, it is necessary to know and understand their space. To create something for our Elders in India, is to create a space of empathy, mindfulness, and connection.
India, a land of mixed cultures, has one common belief across the belt - of ‘respecting our elders.’ From Kashmir to Kanyakumari, we all can vouch for the deep rooted love and respect we carry for our Elders and their wisdom. Taking one step closer to this value system are three sons from Delhi, creating India’s largest Online Club for Elders - GenWise.
The story behind GenWise is the story of three sons from Delhi who, no matter how good the opportunity, always refused to move out of the town which homed their parents. Their mission in life was to do something for their Parents, the Elders who taught them everything that there is to know about the world.
To do this, they came up with GenWise! The word ‘GenWise’ in itself is a homage to the Elders. Short for Generation Wise, GenWise is an attempt to give back to our Elders and to let them know that we have not forgotten them - there is someone out there who is building for their needs, and is promising to make their lives better!
Crafted carefully to cater to their needs, GenWise is India’s Largest Online Club for Elders. Built on the mission to solve the needs of the Indian Elders, GenWise has 3 solid foundation pillars - Connect, Entertain, and Exclusive Services.
Let’s take one pillar at a time, and understand why GenWise is a one-stop solution for everything that our Elders need!
The people at GenWise understand the importance of community. The shift from joint-family structure to the nuclear one has made Elders feel more isolated than ever. This need is solved by providing them with the Largest Community of Elders where they can meet people with similar interests, make friends, and even participate in Online & Offline Events together. This provides our Elders a safe space to grow, nurture and form meaningful connections which is much needed in their lives.
Everything that is created at GenWise is tailored especially for the Elders. For their Entertainment, Elders are treated to hand-picked videos of their ‘zamaana’ with GenWise Videos; they get a list of curated Events to relax, play, and learn new things every day! From Meditation sessions to Antakshari and Tambola, the fun never stops!
GenWise also takes into account their tremendous love for sharing Good Morning wishes and Quotes - with WhatsApp Greetings, we took something our Elders are familiar with, and made it better! Our Elders get to choose from 1Lakh+ greetings with different catalogues like Good Morning Wishes, Devotional Images, Shayari, Suvichaar, Birthday Wishes, etc. When they choose the Greetings, we help them make it special by adding their Name, Photo, Voice or any other Music that they want, too!
The final pillar provides the Club Members with Exclusive Services made for our Elders. Knowing their love for getting their Passbooks updated, GenWise provides them with Risk-free Passbook - a feature where their phone becomes their passbook - for ultimate comfort. Here, they can see all their transactions, have the feel of a physical passbook by hearing the rustling of paper, and keep their bank account completely safe with RBI-complaint technology!
Loneliness is a growing problem amongst Elders. To tackle this, GenWise Saathi provides them with trained Saathis to talk to, who would listen to all their problems and provide advice. GenWise also provides our Elders with Astrologers on App whom they can connect with, and get the solution to all their life problems!
Apart from all this, they get to have a 24x7 AI friend that is a smart computer friend whom they can chat with and talk about anything! AI Friend is trained with all the knowledge in the world to provide our Elders with immediate responses to their questions.
Last but not the least, Medicine Reminder is a feature which helps the Elders and the younger family members take care of each other. They can set Medicine Reminders with details, and get alerts when the person has forgotten or missed the reminder.
Provided with features that make their life easier, this new connection to technology is fostered with patience, and respect.
GenWise understands the importance of having fun, in all ages! Anyone who is over the age of 50 can become a part of this club for free FREE, and avail the benefits! Creating this Club with love and respect, GenWise aims to connect Elders better and provide them with all that they need in life. The motto is simple, to make our Elders know - ‘picture abhi baaki hai mere dost!’
GenWise is India's Largest Online Club for Elders which takes care of all their needs and provides them with a space to connect, stay entertained, and make their lives easier with Exclusive Services!
Yes! With GenWise's WhatsApp Greetings, our Elders get treated to 1Lakh+ unique images which can be customised with their Name, Photo, Voice and any other Music.
Loneliness is a growing problem amongst Elders. To tackle this, GenWise Saathi provides them with trained Saathis to talk to, who would listen to all their problems and provide advice. GenWise also provides our Elders with Astrologers on App whom they can connect with, and get the solution to all their life problems!
To become a member, all you have to do is Download the GenWise App and register with your phone number!
